When you record music in your own home recording studio or a professional recording studio and put the music (Musicians, music producer) or music and song (singer songwriter) on a CD, the CD or the file become a product that you want people listen to and buy.
But how can you sell your music ? you will ask me when no one want to pay for music and download music for free or share it all over internet ?. If you are not well known As Lady gaga or Chris Brown and just do some live performance time to time in some venue for free and sell some CD, How can you earn a real living. Well, why not make your music make business for you ? how to do that ??
How to start ?, just ask yourself how your music can be sold as a product? What you must ask yourself are :
- Why do you make music for? Is it for fame only?, to make money? to impact the society.? To make future business?
- How can your music help people?
- How your music can make a change in the society and/or your community?
- How can you solve problem with your music.?
You will tell me for example that you do music to make people dance, enjoy life or talk to people so how you can make business with that ? To make business with your music is not to sell the music only to your fans but to also think partnership or other to make the music become the product to sell. Then you will ask me ”How can you make music to resolve the problem of the world if you are not signed or have a promotion company, team working with you? I will tell you Yes you can do something yourself.
How come? For example introduce your music to business competition as for example Jennie Walker and/or use your music to help an existing business in your area.
Jennie Walker’s career soars as she was recently one of the winners for British Airways Face of Opportunity contest with her small business pitch around her title track song “Night Flight To London” from her debut album of the same name. To learn more about Jennie, check out her website at www.jenniewalker.com
You just have to have ideas to make your music be part of what you do as business or activity or even hobby.
My winning pitch to British Airways included the idea of having my album “Night Flight to London” on their onboard entertainment and their High Life inflight magazine. I see inflight entertainment as a unique way to gain exposure for new music and the statistics I have read about just how much usage these systems receive, really support the use of the platform.
Of course you can not solve the problem of the entire world. Do not think about the world yet but start small to do something, to solve the everyday problems of people around you.
© September 2011 Michelle Galas